As Senior Vice President of Strategy and Operations for Viacom International Media Networks, Katherine Liu is responsible for building brands with global strength and local relevance and creating a strategic vision across a business that spans 160+ countries and territories and more than 10 unique media brands. Katherine's role includes operation and performance management in regional markets, leading cross-cultural efforts to build new global brands and products, and developing financial and strategic goals and operating plans for the overall organization, as well as oversight of the Content Operations, MTS, and Consumer Insights functions.
Katherine began working for Viacom in 2006 as Director of Strategy and Business Development. Prior to this, she worked in Hong Kong for the Business Development Group of STAR Television Ltd. and in the Corporate Development department at News Corporation after beginning her career in the Mergers & Acquisitions Investment Banking Division at Merrill Lynch & Co.
Katherine holds a Masters in Business Administration from Harvard Business School and a Bachelors Degree from Georgetown University, and serves on the Board of Directors of the Summit Medical Group Foundation. She lives in Summit with her husband and daughter.